US Franchise Business Plan
A franchise business plan is a necessary part of purchasing any franchise opportunity in the US. Not only is it required by the parent company and any potential investors, but it also serves as a guide for the owner to know where the business is headed and how to get there.
Components of a US Franchise Business Plan
All franchise business plans adhere to a similar organizational structure. The following sections should be included:
- Abstract - a brief statement at the beginning
- Business Summary - a brief outline of the plan
- Overview of the Franchise - a description of the franchise and parent company
- Market Analysis - a description of competition in the area
- Marketing Plan - usually derived from the parent company with franchise-specific changes
- Management Qualifications - description of the management team and personnel framework
- Financials - includes short-term and long-term projections for financial performance
- Supporting Documents - anything needed to back up claims made earlier, including financial documents, resumes and comparative market analysis reports
Depending on the industry, there may be additional sections included. Knowledgeable brokers can help potential owners develop a business plan that includes all of the necessary information to solidify a deal with a parent company and third-party financiers. This and many other services are provided by RPI Commercial. RPI can be reached at 1-877-549-5210 or via email at info@rpicommercial.com for more information on owning a franchise or seizing other entrepreneurial opportunities.
